/FISHINGINGODZONE 49 Attendance was up 20% on last year, and exhibitor sites were sold out ahead of the event. "Fieldays continues to be where the primary industries come together to do business, share ideas and build connections," said New Zealand National Fieldays Society Chief Executive Richard Lindroos. "Fieldays isn't just an event, as this year has proved, it is a national strategic asset that brings together the best of our primary industries in one place. Fieldays has proven it is a mega event," Lindroos said. "This year's strong attendance and exhibitor demand highlight the confidence in the sector and the vital role Fieldays plays in enabling growth." Across the event, visitors engaged with innovative agri-tech, hundreds of exhibitors, live demonstrations, and practical tools to support on-farm productivity, while also taking the opportunity to reconnect face-to-face with industry peers. Lindroos says he has received overwhelmingly positive feedback, driven by a buoyant rural sector, four days of pleasant weather, and the significant effort behind the scenes from a passionate and dedicated team. The Society wishes to thank its volunteers, staff, exhibitors, partners, sponsors, and visitors who contributed to the positive event atmosphere. Organisers say the event will go down as one of the best on record. "Beyond the numbers, success isn't just reflected in attendance figures, it's seen in the energy on site, the conversations happening, and the genuine connections being made," Lindroos said. The full economic impact will take time to emerge, as the benefits extend well beyond the four days of the event. Save the date for Fieldays 2027, 16th – 19th June. This Kia Tasman caught the eye being fully kitted out for outdoor adventures in Godzone on the Yakima stand. Spika reported excellent sales with the first day’s result setting an opening record for the top hunting brand. The new Haines Hunter Overlander OS725 was a head turner for keen boaties who visited the Fieldays.
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